Navuti Company was set up in 1989 as a partnership between the public and private sectors and the people, with technical know-how from the government, funding from the private sector, and implementation by the local community, making it one of the first corporate social responsibility endeavours in Thailand. Six private entities – the Crown Property Bureau, Siam Commercial Bank Public Company Limited, Bank of Asia (now United Overseas Bank), Mitsui & Company (Thailand) Limited, Ua-Chookiat Company Limited and Sumitomo Mitsui Banking Corporation – invested in Navuti to repay Thai society, with no expectation of return on investments. All proﬁts will be designated for further social and community development of Doi Tung. Navuti is operated by the Mae Fah Luang Foundation to plant and manage the economic forests – Arabica coffee and macadamia – of the Doi Tung Development Project.
- There are now five business units under the DoiTung Brand: handcrafted products, coffee and macadamia food products, Café DoiTung, horticulture and tourism.